Among the lesser- known luxury fashion brand names The House of Lanvin stands. This brand was created in Paris, by Designer Jeanne Lanvin in 1889. At a very young age, her talent was truly dazzling.
Four years later, Jeanne Lanvin’s obtained a commercial lease on the prestigious Rue du Faubourg Saint-Honoré and established her eponymous fashion house. Her success was instant, and Parisians would flock to her boutique, named “Lanvin Modes.”
The birth of her daughter Marguerite in 1897 turned Jeanne Lanvin’s world upside down. A tightly bound relationship formed between Jeanne and her daughter. Marguerite became her muse and Jeanne would use luxurious fabrics to create the wardrobe of every little girl’s dreams.
In 1909, orders for children’s clothing began to exceed those for hats. Jeanne Lanvin decided it was time for her fashion house to enter a new era: that year, she opened a Young Ladies’ and Women’s department. Mothers and daughters would come and choose their Lanvin outfits together.
Being one of the most respected Parisian fashion houses was not enough for Jeanne Lanvin. The designer set off to conquer the world in 1915, showing her designs all around the globe.
During an event thrown by fashion designer Paul Poiret in 1920, Jeanne Lanvin met renowned architect Armand- Albert who had just graduated from the famous École Boulle. Together they decided to create a pavilion dedicated to the art of living at 15 Rue du Faubourg Saint-Honoré. The store offered furniture, rugs, curtains, stained glass, wallpaper, and more in the purest Art Deco style of the era.
In 1924, Lanvin Perfumes set up shop at 4 Rond-Point des Champs-Elysées. For the former milliner, it was obvious: perfume was an essential accessory on a woman’s dressing table.
When “Lanvin Tailor-Shirtmaker” took up residence at 15 Rue du Faubourg Saint-Honoré, it was the only place in Paris that offered both Men’s and Women’s collections. Suits, ties, pajamas, day clothes, and sports attire: to satisfy her male clientèle.
After Jeanne Lanvin passed away, her daughter Marie-Blanche became president of the company and continued to design collections until 1950.
Bruno Sialelli, born in Marseille, joined the House of LANVIN in 2019. As the House's youngest pioneering Creative Director, he recasts LANVIN with a fresh language, translating the brand’s heritage into a unique playful spirit embodied by refined craftsmanship.
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