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Luxury: Classic or Contemporary?
While solemnly devouring a bowl of piping hot ramen at a cosy Bandra diner following a long day at work, I overheard two girls in their...
Luxury Club SDABAC
Jul 28, 20243 min read


Luxury in Motion: Inside the Bottega Veneta Atelier
Debanistha Khan- Primary Member- IMB 5
Luxury Club SDABAC
Jan 19, 20242 min read


AJIO Luxe Wkend’24 - A Spectacular Return of Fashion, Art, and Luxury Experiences
- Prashant Shrivastava It was an incredible experience to be a part of the 4th Edition of Ajio Luxe Weekend, which took place at Jio...
Luxury Club SDABAC
Jan 18, 20243 min read

Reliance Retail will launch upscale outlets worldwide under the "Swadesh" brand
According to a report by The Economic Times, Reliance Retail is getting ready to open a chain of upscale boutiques selling ethnic...
Luxury Club SDABAC
Oct 28, 20232 min read

From the Editor’s Desk | Navigating Luxury Retail’s New Dynamics
Setting the Context: The Ever Evolving Concept of A Store Within the framework of our International Master in Business Course at SDA...
Luxury Club SDABAC
Oct 22, 202310 min read

From the Editor’s Desk| Luxury Pop Up Fever
In the contemporary, ever-evolving, and socially conscious marketplace, creating purposeful pop-up activations is not merely a passing...
Luxury Club SDABAC
Oct 22, 20233 min read

Our Best Picks from 2023| Pop Up Fever
Here's our top 12 picks from this year's crazy pop up installations from the world of luxury! Cartier 'Time Without Boundaries' Pop-Up...
Luxury Club SDABAC
Oct 22, 20231 min read


Hennessy Celebrates 40th European Heritage Days with Virtual Reality Experience
In celebration of the 40th European Heritage Days, Hennessy is offering an immersive virtual reality experience called "Mobilis." This...
Luxury Club SDABAC
Sep 21, 20231 min read


Quiet Luxury has unironically been making a lot of ‘noise’
In a world often captivated by grand displays of opulence and flamboyant lifestyles, there has been a subtle revolution brewing—a...
Luxury Club SDABAC
Sep 4, 20233 min read

GUEST LECTURE SERIES: Creativity in Luxury by Mrs Megha M.
“Luxury will never end, it is everlasting," said Mrs. Megha M., Head of Marketing- Kiehl’s, Shu Uemura, IT Cosmetics, Urban Decay at...
Luxury Club SDABAC
Nov 19, 20221 min read

GUEST LECTURE SERIES: Luxury Brand Management by Dr Sheetal Jain
The Luxury Club at SDA Bocconi Asia Center was honoured to host Dr Sheetal Jain for a Guest Lecture earlier this week. Dr Sheetal Jain is...
Luxury Club SDABAC
Oct 12, 20221 min read

EMIRATES LOOKS TO ELEVATE TRAVEL ENVIRONMENT , FOCUSES ON CULINARY EXPERIENCE
Dubai-based Emirates Airlines is recognizing that travelers are now not only seeking, but expecting, certain luxury amenities. With a...
Luxury Club SDABAC
Aug 18, 20221 min read
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