SHAHRUKH KHAN'S SON ARYAN LAUNCHES LUXURY LIFESTYLE BRAND
- Luxury Club SDABAC
- Dec 15, 2022
- 1 min read
Bollywood superstar Shahrukh Khan’s son and soon-to-be actor Aryan has become an entrepreneur as well and has reportedly launched his own luxury brand named D’YAVOL.
Aryan’s luxury lifestyle brand has two co-founders as well, Leti Blagoeva and Bunty Singh. The brand, which has been in conception for five years, aims to bring to its consumers among the best global experiences and products across categories such as fashion, beverages and exclusive events. According to media reports, Aryan said that they have worked for the last five years to make this brand a reality. D’YAVOL will focus on creating quality and craftsmanship, showcasing the best of what global platforms have to offer when it comes to consumer products.
The brand will begin with D’YAVOL Vodka and will expand into other spirits later. For this, they have launched a company called Slab Ventures, which has partnered with the local arm of Anheuser-Busch InBev (AB InBev), the world’s largest brewer, for distribution and marketing purposes. The brand will further expand its reach by offering a number of luxury lifestyle products. A limited-edition capsule apparel collection is also set to be unveiled soon. Notably, ‘d’yavol’ means ‘devil’ in Bulgarian.
Comments